As a frequent traveler, often staying alone in strange cities, I often use services such as GrubHub or Yelp to order food to my room. This is especially true in situations where my hotel does not offer room service, although I have found it to be much cheaper than ordering room service also. Since almost 30% of the world’s population is subscribed to Facebook already, it seems fitting that people would be in the app at times when they are hungry. So, why leave the app if you need something to eat? I guess that is what Facebook is hoping you will ask when the munchies hit.
Frankly, I am not a fan of diversification to this level for tech companies. For instance, Google has tried numerous times to become a social network and, quite honestly, has failed in my opinion. Google+ was not their first attempt. However, I will admit that they have done well beyond email by offering storage services and video. I just hate to see a company stray too far from their sweet spot as it could cause some bad press and failures along the road. I am interested I hearing your opinions. I know that I am not the only guy who thinks he knows business and technology companies.